SEM & SEO: I Can Tell that We Are Going to Be Friends
You've probably read about how important it is to make your business visible to search engines. (And maybe you read it here: "Why an Online Presence Can Make or Break Your Small Business.") But creating your website, maintaining social media accounts, and starting a blog are just the first steps. To make sure your customers can find your business, you need to know a few things about SEM and SEO.